Slogan: “she in shine out”

Numbers

• value 2020: 15B 2022: 100B
• global youth population: 2019: 1.2 B —> 2030 1.3B
• value of global fast fashion industry: 7% annual growth rate (from USD 30.58B to 2021 39.84B)

Core infrastructure advantage:

• supply chain management system + production ecosystem
• cut out physical retail and middle man
• search traffic + customer data —> predict demand
• reach customer: social media

Fashion industry critical lead time:

• recognizing a trend — bring final product to market
• receiving a customer order to deliver — deliver to customer
• recognize trend — make production adjustment

cutting the lead time by half can reduce 21% cost

Cost Cutting